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The DIAMANT RESERVE

The Difference

The same stones. Without the retail markup.

We are at the source. Every diamond we set is IGI-certified and sourced directly from our cutting partners — the same stones that wholesalers buy from us.

01

Direct from the source

We source directly from our cutting and manufacturing partners. No middlemen, no showroom, no flagship store overhead. The price reflects the stone, not the storefront.

02

IGI certified, every stone

Every diamond we set is independently certified by the International Gemological Institute — the same certification standard used by the world's leading diamond dealers. You see exactly what you're getting.

03

We supply the trade

Wholesalers and jewellers source their diamonds from us. When you commission a piece with The Diamant Reserve, you're buying at the same level they do — with the stone set into something made for you.

04

Consultation, not commission

There are no sales targets here. We'll tell you honestly what a stone is worth, what a setting will cost, and whether what you want is achievable at your budget. The conversation costs nothing.

Honestly

What you’re actually paying for.

High street jewellerThe Diamant Reserve
Showroom rent & ratesNo showroom
Brand marketing spendNo marketing markup
Sales staff commissionNo sales commission
Retail margin (2–4x)Direct source pricing
The stoneThe stone

Why the price is different

Two supply chains. One price difference.

Traditional Jeweller

Diamond Mine / Lab
Cutting Facility
Diamond Broker
Importer
Wholesaler
Retailer
You

The Diamant Reserve

Diamond Lab
Cutting Facility (our partners)
The Diamant Reserve
You

Every step we remove is margin you don’t pay.

Four steps fewer. That’s where the saving comes from.

Seen a piece you love? We’ll recreate it for less.

Show us any piece from any jeweller. We’ll recreate it with an IGI-certified stone for at least 10% less — guaranteed.

The same stones wholesalers buy from us — set into your piece.

Ready to start your commission?

Every piece begins with a conversation.

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